Livia Hirsch, a B2B content strategist who helps scale-ups expand from local to global brands, breaks down the tools, workflows, and hard-won lessons that separate content that converts from content that just exists.
Written by Sophie SteffenLivia Hirsch runs her entire B2B content operation on Miro, SEMrush, Google Docs, and Notion. The rest is whatever the client already has.
Written by Sophie SteffenThe hardest part of expert-driven content is not the writing. It is getting a busy subject matter expert to block 30 minutes on their calendar.
Written by Sophie Steffen
Nowadays, any company needs good web positioning to stand out among the general public. And that implies it also needs a Headless CMS (content management systems without a front-end) from which to manage everything. These CMS are platforms designed t
Written by Juan Carlos Saloz
Nowadays, companies must create content because it is one of the most effective ways to attract and retain customers in a digital environment saturated with information. Quality content improves brand visibility in search engines (SEO), generates ind
Written by Chema Carvajal
Decap CMS is a tool that integrates like no other with Git projects and thanks to this, it becomes a leading content manager for workflows with version control. It is a tool designed for developers or content creators, deserving an in-depth analysis.
Written by David Bernal Raspall
To stand out in the digital world, it is essential to create quality content through multiple channels. That is why many businesses decide to adopt a content management system to ensure an optimal user experience, regardless of the device or channel
Written by Mireia Fernandez
We've all been there: looking for a CMS yesterday that is flexible enough to adapt to our needs without complicating life too much. If this is your situation, let us tell you about one that might be what you're looking for. Hygraph is a headless CMS
Written by Pedro Dominguez Rojas
Every great company that works with content today needs a CMS up to the task that allows them to manage their work. But classic CMSs, which combine content management and display in a single system, are no longer enough; now all companies prefer Head
Written by Juan Carlos Saloz
Mura CMS is a cloud-based content management system built on APIs that promises to revolutionize the way we manage our websites. Focused on ease of use and with content marketing in mind, this tool is designed to automate and centralize the creation,
Written by David Bernal Raspall
To manage a company's content efficiently, it is essential to have a good CMS (Content Management System). It facilitates the creation, editing, and publishing of content without the need for advanced technical knowledge, allowing marketing teams to
Written by Chema Carvajal
Choosing a content management system can be an overwhelming task for businesses of any size. A CMS (Content Management System) is much more than just another tool for your business; it is the fundamental pillar on which your online presence rests. In
Written by Mireia Fernandez
Creating websites for businesses that can function as a showcase, commercial tool, and a trusted engine is, nowadays, simply necessary. Gone are the days when this was just an option to make ourselves known, and from this imperative come the website
Written by David Bernal Raspall
At the dawn of the Internet, having a website was a “plus,” a way to be at the forefront of innovation and to find customers who otherwise would never have reached your company. However, it has long been the case that having a website has moved from
Written by Juan Carlos Saloz
Having digital presence is vital for your business. It doesn't matter if you are a small brand just starting out or an established company: your website is your business card, your showcase, and often, your best salesperson. And this is where platfor
Written by Chema Carvajal
In an online world where content is king, it is essential to have a robust CMS to drive our business to success. Regardless of the size of our company, a content management system is the key tool for creating, publishing, and mana
Written by Mireia Fernandez